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Celebrating The Naming Of The Granger Cobb Institute for Senior Living

October 30, 2019 | Marti Bowman

Blog-Granger-Cobb-Institute-Senior-LivingGreat leaders are hard to find. And excellent leaders, the kind who leave larger-than-life legacies, well, those come along only once in a blue moon. Case in point, the late Granger Cobb, former industry executive and the man many refer to as a pioneer of senior living. Which is why today is such an exciting day in Pullman, Washington and for the senior living industry as a whole! The Washington State University School of Hospitality is officially naming the Institute for Senior Living the Granger Cobb Institute for Senior Living.

OnShift is a proud supporter of the Institute. We are honored to support its mission and help fund the naming gift in Granger’s honor. The Institute’s senior living management program addresses a fundamental need of the industry: to recruit the people needed to care for the 75 million boomers that will enter senior living communities over the next decade. They work diligently to attract the next generation of industry leaders through undergraduate and graduate programs, research, partnerships with high schools and several other forms of outreach. 

“Granger Cobb reinvented what it means to be a leader. Many of the concepts he drove throughout senior living serve as a model for how many senior living organizations operate today,” said OnShift CEO Mark Woodka. “He cared deeply about people and his passion for senior living was contagious. The Granger Cobb Institute for Senior Living allows his legacy to live on and hopefully inspire generations of leaders to follow in his footsteps.”

Our own Lisa Fordyce is attending the celebration on the WSU Pullman campus today and will share some photos and highlights next week. Stay tuned!

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About Marti Bowman

As Chief Marketing Officer, Marti brings significant experience leading go-to-market strategies, product marketing, communications and PR programs for technology startups as well as Fortune 500 organizations. Prior to OnShift, Marti was a principal product director at Oracle, where she drove global go-to-market strategies for the Oracle Fusion Middleware product portfolio. She joined Oracle through the acquisition of BEA Systems, where she was a product marketing manager.

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