---
title: "Fresh Water Cleveland: INDUSTRY event to champion 'disruptive' innovation"
description: "Fresh Water Cleveland: INDUSTRY event to champion 'disruptive' innovation"
---

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# [Fresh Water Cleveland: INDUSTRY event to champion 'disruptive' innovation](https://www.onshift.com/company/newsroom/fresh-water-cleveland-industry-event-to-champion-disruptive-innovation)

 Written by [OnShift](https://www.onshift.com/company/newsroom/author/onshift) | Aug 9, 2016 12:00:00 AM

Disruptive innovation describes a product or service that changes an existing market while serving as a guiding star for innovation-driven growth.  
   
This powerful way of doing business will be the focus of [INDUSTRY,](http://indsum.com/?mc_cid=294acd0a90&mc_eid=ba7e105055) a conference aimed at the innovators who build and launch products. This fast-rising community of pacesetters is set to meet September 15-16 at [Music Box Supper Club](http://www.musicboxcle.com/about/)** **in the Flats to discuss the "disruptive" creation techniques that help larger corporations behave like startups.

[Read Article](http://www.freshwatercleveland.com/innovationnews/IndustryProduct080916.aspx)

[View full post](https://www.onshift.com/company/newsroom/fresh-water-cleveland-industry-event-to-champion-disruptive-innovation)

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