Author Archives: Marti Bowman, VP Marketing

This Week Is All About You

Hats off to all of you in long-term care! This week marks the annual National Nursing Home Week. It’s a time to take a moment and say thank you to each and every one of you who have dedicated yourselves … Continue reading

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Who Are the People In Your Neighborhood?

Mister Rogers has a lot to do with long-term care and senior living. Now hold off on your cardigan and trolley jokes for just a moment, and let me explain. Mister Rogers is all about his neighborhood, introducing viewers to … Continue reading

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What Does Your 2012 Look Like?

What will you do differently in 2012 than you did in 2011? I’m thinking about this question for myself, both professionally and personally, and wanted to pose the question to all of you in long-term care and senior living. There … Continue reading

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Evolution and Action at the LeadingAge Conference

So much attention has been paid to Medicare cuts that it’s almost like a black cloud is following long-term care. There’s no question the impact of the cuts is significant. But after spending some time at the LeadingAge Conference in … Continue reading

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Move Over, Gloria Gaynor

The headlines in our industry as of late have been filled with some real downers: Cuts, Reductions, Survival, Fight of Our Lives, and the list goes on…  There’s good reason, given the 11.1% Medicare cuts that went into effect less … Continue reading

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Managing Costs During Challenging Times

We at OnShift are seeing a variety of reactions in long-term care and senior living to the Medicare cuts that hit October 1st. Some are in panic mode, fearful they’ll have to shut their doors because the cuts will so … Continue reading

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Understaffing Under Scrutiny

The issue of adequate staffing in long-term care is once again in the spotlight. This time, HCR Manor Care was slapped with a $91.5 million negligence verdict in a case involving the death of a resident. Lawyers claimed the nursing … Continue reading

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ACOs in the Spotlight

ACOs took center stage this week at the second annual National Accountable Care Organization Summit. AHCA President Mark Parkinson was a keynote speaker, talking about the role of long-term and post-acute care providers in an ACO future. ACOs are set to … Continue reading

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Aliens and Labor Management? You Bet!

Just the other day my son was sitting at the kitchen table drawing with one of his friends (picture about a hundred crayons rolling around, stacks of papers, and a lot of giggling). An alien creature of some sort was … Continue reading

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